hecho en machuchal
“HECHO EN MACHUCHAL” is recognition TO the CULTURALLY RICH COMMUNITY OF MACHUCHAL.
Client:
Asociación de Residentes Machuchal Revive (ARMaR) | Casa Taft 169
The project “HECHO EN MACHUCHAL” aims to revitalize and transform the community of Machuchal, one of the forty sectors in the neighborhood of Santurce in San Juan, Puerto Rico, and give homage and recognition to the rich culture and heritage of this community. Our branding for hecho en machuchal aims to facilitate its use in printed mediums.
Community Branding
Through a non-profit organization, the community of El Barrio Machcuchal was approached to establish community guidelines and to promote multiple businesses in the area. For this initiative, we designed a logo system that can be easily applied to printed materials and adapted for various businesses.
We also designed a map to suggest multiple places to visit for the ever growing tourist community.