Jump All In!
incubating culinary talent for puerto rico.
Client:
Lote 23
Jump All In is A trampoline program incubating culinary talent in the heart of San Juan. We incorporated into the brands identity the feeling of a “jump all in” attitude. The rough pencil-like lines embody the hands-on approach to establishing a successful culinary business in Puerto Rico.
logo system
The logo design and other grapich assets are based on the suggestion set by “jump" in the brands name; hence the words and other assets being suspended in mid-air. The loose text and lines embodies the HANDS-ON approach of starting your own business.
This relaxed attitude overall fosters a carefree willingness to take calculated risks and focus on expanding your culinary business.
icons
1.connection/2.expenses/3.hands on learning/4.investing/5.loans/
6.peer to peer/7.savings/8.teamwork/9.technology/10.value
